How I can Help

I help business schools and educators bring real-world business challenges into the classroom through compelling, high-quality case studies.

Use or adapt existing cases

I offer a selection of original case studies that can be used as-is or tailored to your specific teaching objectives.

Develop brand new cases

I can work with you to craft custom cases from scratch — based on real companies, interviews, or business problems — always aligned with your academic goals.

Update or enhance existing cases

I can refresh outdated cases by updating data, adding new context, or refining the narrative to ensure continued relevance.

Adapt past learning to new contexts

I help reframe the insights from older cases and apply them to today’s market challenges, industries, or student profiles.

Methodology

To ensure each case is relevant, rigorous, and engaging, I follow a structured and flexible approach that includes:

In-depth Research

Comprehensive analysis of the company, industry trends, and competitive environment to ground the case in real-world context.

Stakeholder Interviews

Conversations with company leaders, employees, and external experts to capture authentic voices and strategic perspectives.

Custom Surveys

Design and distribution of targeted surveys to gather original insights from customers, employees, or participants.

Firsthand Insights

Inclusion of unique viewpoints, such as professional athletes or field practitioners, to enrich the narrative with lived experience.