About IQArena

I’m an engineer with executive education from IESE Business School, and after more than 15 years working in strategy, operations and logistics, I’ve decided to focus on what really motivates me: creating high-quality case studies for top business schools.

I’m also a triathlete and marathon runner, and I believe that endurance sports shape more than just the body — they shape how you approach challenges. That mindset is behind the name IQArena: a place where intelligence and strategic thinking meet the excitement and unpredictability of competition. For me, every case is like a race — it requires preparation, structure, creativity, and heart.

I don’t just write cases — I work to understand the teaching objective, the story behind the numbers, and the people involved. I aim to build cases that not only meet academic standards but also spark real engagement in the classroom.

If you’re looking for a partner who combines business experience, academic rigor, and a fresh perspective — let’s talk.